How often do you hear someone say, “Google it” or “Facebook them”? How about “Instagram it”? I’m guessing the answer to all three of these is “Very often”, with the latter’s frequency on the rise. With over 80 million users, Instagram is becoming a household name.
Instagram is Facebook-ed
It has been a big year for the San Francisco Startup. They hit an all time high in users and were bought by Facebook, with the $715 million dollar deal closing just last Thursday. As well, they released a huge update which added a map feature which displays the locations where all of your pictures were captured, a pretty great visual if I do say so myself.
The Business Side
But Instagram is not just for sharing your vacation photos, it is increasingly being used as a marketing tool. It is so popular for companies, Instagram created the blog,“Instagram for Business”, highlighting Instagram businesses users from General Electric to Burberry to the local San Francisco bicycle company, Mission Bicycle. It seems almost any industry can apply Instagram tactics to their marketing strategy.
So what does it mean for Social Media Marketers
Social Media Today released an article detailing the most important and useful ways businesses and marketers can, and are, using Instagram to promote their products and gain popularity. Highlights from this article and important takeaways for marketers, are to use Instagram in conjunction with other Social Media tools. Make sure to be part of your community and interact with fan’s photos. Give your fan’s access to “behind the scene” photos and information, this creates a much closer and stronger bond between fan and company. As well, for insure that all employees are involved, sure its great to highlight the product being sold, but bringing the people behind the product and behind the business, really connect fans with the brand.
Take for instance the SF Giants (!!!) and this picture they posted of Buster Posey (who doesn’t love Posey BTW?). It is intimate and gives fans a look at their favorite player that they might not otherwise ever get to see.
Now that Instagram is owned by Facebook…?
- Will their image change?
- Will Instagram become so integrated into Facebook, it loses its “cool” factor?
- Or will this new integration turn out making Facebook and marketing on Facebook and Instagram even easier and more important?
With these two powerhouses all under the same roof, reaching more fans and quickly disseminating information may have become even easier.
Social Media Marketing is not just about Facebook anymore, now one needs to Tweet on Twitter, post a message and link an Instagram photo on Facebook and make sure to have a Pinterest board about the topic at hand.
What am I missing from this list and what’s next ?
43 Comments
Hi all, here every one is sharing these kinds of know-how,
therefore it’s pleasant to read this blog, and I used to visit this web
site everyday.
You actually make it appear really easy along with your presentation but I in finding this matter to
be actually one thing that I feel I would never understand.
It sort of feels too complicated and extremely vast for me.
I’m taking a look ahead to your next submit, I’ll try to get the
hold of it!
Dear doz.com admin, Your posts are always informative.
Hi would you mind stating which blog platform you’re
using? I’m going to start my own blog in the near future
but I’m having a hard time choosing between BlogEngine/Wordpress/B2evolution and Drupal.
The reason I ask is because your design and style seems different
then most blogs and I’m looking for something unique.
P.S Apologies for getting off-topic but I had to ask!
great issues altogether, you just gained a brand new reader.
What would you suggest in regards to your put up that you simply made some days ago?
Any positive?
Dear doz.com webmaster, Keep up the good work, admin!
Tremendous issues here. I’m very satisfied to see your post.
Thank you a lot and I’m taking a look ahead to contact you.
Will you kindly drop me a e-mail?
Wow, this post is fastidious, my younger sister is analyzing such things,
so I am going to convey her.
Fantastic site you have here but I was curious about if you knew of any community forums that
cover the same topics talked about in this article? I’d
really like to be a part of community where I can get comments from other knowledgeable individuals that share the same
interest. If you have any suggestions, please let
me know. Thank you!
Sutter Health
This text is invaluable. How can I find out more?
I simply couldn’t depart your site prior to suggesting that
I extremely enjoyed the usual information a person provide for
your visitors? Is going to be back regularly in order to check up on new posts
Hi! This is my 1st comment here so I just wanted to give a quick shout out and say
I truly enjoy reading through your posts. Can you suggest any other blogs/websites/forums that go over the same topics?
Thank you!
Dear doz.com administrator, Keep sharing your knowledge!
Hi doz.com owner, Your posts are always informative and well-explained.
Quality posts is the important to be a focus for the visitors to go to see the web site,
that’s what this site is providing.
Hello There. I found your blog using msn. This is a really well
written article. I’ll make sure to bookmark it and come back to read more of your useful info.
Thanks for the post. I’ll certainly comeback.
Dear doz.com administrator, Keep it up!
I’ve read some good stuff here. Definitely value bookmarking for revisiting.
I surprise how much attempt you set to create this
kind of excellent informative web site.
Your mode of explaining everything in this article is genuinely nice, all be capable of
simply be aware of it, Thanks a lot.
To the doz.com admin, Keep up the good work, admin!
Hello doz.com admin, You always provide great examples and case studies.
Hi doz.com administrator, Your posts are always well-referenced and credible.
very satisfying in terms of information thank you very much.
Wonderful post! We will be linking to this great article on our site. Keep up the great writing
I like the efforts you have put in this regards for all the great content.
I just like the helpful information you provide in your articles
Hello doz.com owner, Your posts are always on topic and relevant.
I have been exploring for a little bit for any high quality
articles or blog posts on this sort of area . Exploring in Yahoo I eventually stumbled upon this site.
Reading this info So i am satisfied to express that
I’ve an incredibly just right uncanny feeling I found out exactly what I needed.
I such a lot unquestionably will make sure to don?t overlook this website
and provides it a look on a constant basis.
Thanks for the good writeup. It in fact used to be a enjoyment account it.
Look advanced to far added agreeable from you! By the way, how can we communicate?
Great beat ! I wish to apprentice while you amend your website, how can i subscribe
for a weblog web site? The account helped me a applicable deal.
I have been a little bit acquainted of this your broadcast offered shiny clear
concept
Wow, marvelous blog format! How long have you ever been running a blog for?
you made running a blog look easy. The overall look of your site is fantastic, as neatly as the content material!
Magnificent beat ! I would like to apprentice while you amend
your website, how could i subscribe for a blog web site?
The account helped me a acceptable deal. I had been tiny bit acquainted of this your broadcast provided bright clear concept
Wonderful work! This is the kind of info that are supposed to be
shared across the web. Shame on the seek engines for not positioning this publish upper!
Come on over and visit my website . Thanks =)
I think the admin of this web page is in fact working
hard for his website, for the reason that here every
material is quality based information.
Having read this I believed it was really enlightening.
I appreciate you finding the time and effort to put this informative
article together. I once again find myself personally spending way too much
time both reading and posting comments. But so what, it was still
worthwhile!
I do trust all of the ideas you’ve introduced for your post.
They’re very convincing and can definitely work. Nonetheless,
the posts are too brief for novices. May just you please prolong them
a little from next time? Thank you for the post.
Hi there, I read your blog like every week.
Your humoristic style is witty, keep it up!
Dear doz.com admin, Your posts are always well-supported by facts and figures.
Dear doz.com webmaster, Your posts are always well-referenced and credible.
Wow, this article is pleasant, my sister is analyzing these
kinds of things, therefore I am going to tell her.
It’s really a cool and helpful piece of info. I’m happy that you just shared
this useful info with us. Please keep us informed like this.
Thank you for sharing.
Its not my first time to visit this web page, i am visiting this web
page dailly and obtain pleasant data from here everyday.