Browsing: Analytics & Metrics

The following post was contributed by Meghan Mabey, online marketing expert on DOZ. By developing an online marketing campaign to…

A long-term relationship with customers is probably what every business wants. It helps reduce customer requisition cost, build good reputation…

Thanks to web 2.0, anyone can become a content creator and build an online reputation. Here we discuss what e-reputation…

It seems like ecommerce websites are everywhere these days. Many CMS’ allow online merchants to set up their businesses online.…

So now that you have chosen one of the ecommerce platforms that fits your needs best, here are a couple of…

A large world sport event such as the World Cup offers real online marketing opportunities to brands. However, before starting…

You may have heard of growth hacking. This particular kind of online marketing technique consists in combining marketing strategies and engineering…

UPDATE (4/16/2014): A few days ago Google Analytics issued a message to let users know Universal properties created prior December 2013…

Remember in 2011, when just 0,68% of your website visits were affected by the encrypted search data for logged in…

Are you a keyword planner? You already know you have to do your research before jumping in to any SEO,…