Author: John DOZ
Khyati Sehgal is a content marketer at Outgrow. She is a bibliophile, social media enthusiast, has a thing for good food and great thrillers, and can’t go without penning something every day. Here, she writes about interactive content marketing. You’ve tried it all -writing a blog, publishing an e-book, and probably even hosting a webinar – all that just to engage prospects, capture leads, and drive more business. But did any of these actions get you the traffic or conversion spike you’d been looking for? Did any of these get you 12 times more leads? Did any of these help you…
Josh Williams is an experienced SEM Manager at One Egg. He combines in-depth expertise in PPC and content marketing helping businesses of all sizes. According to Google’s Economic Impact Report, every dollar spent on AdWords by businesses generates a two-dollar return. And that’s not hard to believe. With so much of the population now using smartphones, businesses are able to reach their target audience online at all times. But with such opportunity comes big competition, and many small local businesses are struggling when trying to compete with corporations that have unlimited marketing budgets and dedicated agencies working around the clock…
Pedro Allen is a digital marketer and practicing search engine optimization expert for more than twelve years. He is a staunch supporter of LA Lakers and closely follows the NBA action. A good athlete in his schooldays, he is very fond of sports. Brand Signals – The Emerging Search Ranking Factor That No SEO Practitioner Should Ignore There is an element of mystery surrounding search engine algorithms. Perhaps this is the reason why search algorithm remains an enigma to search marketers even after more than two decades of its existence. Nobody knows for sure how search engine algorithms work because…
Did you know that as much as 95% of people aged 18-34 are likely to follow a certain brand via social networking? Obviously, if you miss out on an opportunity to build a strong social media presence for your brand, you are missing on a large portion of a target market and are losing a ton of potential customers. In this day and age, this represents one of the main marketing channels; how come? Due to their tendency to get users to share their personal information, social media companies are currently in a possession of a great deal of data.…
There are many reasons why a small business might need to borrow money. Some are already successful, and trying to expand their inventory. Others have just started, and need money to help them continue operating while they wait for their profits to catch up with their start-up expenses. Many have also begun to take out working capital loans so that they can gain an edge by hiring digital marketers. However, small businesses of all kinds who want to borrow money must consider the prospect of applying for a bank loan. Bank loans are some of the most common borrowing strategies…
This is an article by Fred Hall. He writes on a variety of subjects from marketing to business start up financing. Having seen the evolution of search engine optimization for more than a decade as an SEO specialist, he offers valuable insight into digital marketing. He is greatly attracted to science fictions. Small business start-ups should use content marketing to overcome competition SEO used to be solely technical oriented but no more only the IT people drive it. It has changed quite a bit and now it is capable of supporting all digital marketing features. This trend is like to…
Your employees are the lifeblood of your business. Depending on how you manage them, they can also be the death knell to your business. We all know what happens when we discount employees with little to no work ethic. We do everything in our power to weed out such candidates. There are construction health and safety consultants in the UK that gives useful advice to construction businesses. If you have a lot of remote staff, then also make sure you employ some PC monitoring software so that you can check on their activity as it’s shocking what some of them get…
This is an article by Sujain Thomas. She is an IT specialist with American Techs Pros who mentors and guides businesses for consistent progress and development in the competitive technological market in the USA. Information technology plays a significant and vital role when it comes to the business growth and development of your company. However, even if you are the owner of the business, you might not have the IT skills proficient enough for success. It is here that you either need to hire a full-time in-house professional or opt for an IT support service company such as Treasure Valley IT.…
Emilly an expert of social media writer and also involved in online marketing. She keeps sharing valuable information about how to harvest the best benefits using the opportunities at social media platform. Every business which involves investment requires a minimum basic research. With the immense growth technology, every data and statistics are available on the internet. It is not easy to find every single detail and do a most accurate research and analysis. So this is made accessible by the keyword research companies. There are many companies available to do a keyword search for a product and this help selling…
The contemporary business landscape is viciously competitive and for any online marketer, you have to think outside the box to stay relevant. You have to compete at a global level, which calls for more innovative thinking when building your marketing strategy. Search engines are now at the heart of online marketing and if you want to grow your business, you have to find ways to increase visibility on search. Search engine optimization (SEO) should be at the core of your marketing campaign if you are to stay ahead of the pack in your niche. The Place of Search in Internet…